- Slogans: are always catchy, this makes people want to know more about the advert.
- Logo: if a logo looks good people would be interested in the advert.
- Colours: if the advert was about something scary the colours would be dark but if it was bright and colour it might be a happy movie.
- Picture: Something to do with the product.
- Font: Fonts than link into the advert, Digital for Technology etc..
- Heading: good, big, catchy headings.
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